Aurora Tour Content.

It was great to work with one of our favourite artists, Aurora on a series of content to promote her recent UK tour. 

We made individual assets for each of the dates on her tour with different versions for Aurora and venues to post. 

The creative was based on Aurora's incredible video for 'Apple Tree' which featured copious amounts of blood.

We created interactive versions of the assets for Instagram Stories which prompted fans to 'tap here'. When tapped blood filled the screen and then details for the show emerged from the blood. Click on the image below to try it for yourself. 

The delivery of the content coincided with Halloween so we encouraged all venues to post the content on this day to capitalise on the gorey blood element.

Aurora Tour Content.

We worked with one of our favourite artists, Aurora on a series of content to promote her recent UK tour. 

We made individual assets for each of the dates on her tour with different versions for Aurora and venues to post. 

The creative was based on Aurora's incredible video for 'Apple Tree' which featured copious amounts of blood.

We created interactive versions of the assets for Instagram Stories which prompted fans to 'tap here'. When tapped blood filled the screen and then details for the show emerged from the blood. Click on the image below to try it for yourself. 

The delivery of the content coincided with Halloween so we encouraged all venues to post the content on this day to capitalise on the gorey blood element.

Aurora-Roundhouse-270×338-(v04)

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